The graphic show sales and earnings development 2013-2022. In 2019, S&OP became operational. As of 2020, sales and profits began to rise substantially. And all this happened while COVID-19 delivery restrictions started in 2020 and the next supply chain challenges began due to the war between Russia and Ukraine. The company has an excellent system for scheduling the delivery of inventory and goods, but not the competitors. Due to specific products, lead-time may take up 5-6 months. For this reason, the company has achieved almost a monopoly on the market with an ability to manipulate the margin level.
Consequently, in 2022, the company reached a MAXIMUM level of revenue with the same human and warehouse resources as in 2013-2019. Sales went up 61 percent, profits went up 146 percent, average margin went up 35 percent.
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